Smarter CX: How contact centers are transforming customer experience with AI

Effortless customer experience (CX) is the new paradigm, and it all begins in the contact center. Personalized experiences are an important tool for reaching today’s consumers, and leading brands often leverage artificial intelligence (AI) technology to foster them.

AI customer experience.

Today’s market expects businesses to deliver personalized experiences and a seamless customer journey. Established companies around the world are leveraging advanced technology within their contact centers, such as natural language processes and predictive analytics, to improve CX efforts, understand customer behavior, and facilitate excellent customer service.

Artificial intelligence often drives digital transformation for contact centers. AI technologies can help deliver personalized content, increase engagement, and improve overall customer experience.

Artificial intelligence for call center success.

Customer service reps at the forefront of digital transformation efforts use AI and machine learning. Their main goals: to gain actionable insights on customer behavior and to enhance the customer experience with personalized recommendations throughout the customer journey.

As one example, artificial intelligence technology can help customer service agents by quickly bringing up relevant content during real-time calls, such as past purchases, enabling them to provide personalized offers and service. AI and machine learning enable contact centers to enhance CX —but how?
Ready to incorporate AI into your customer journey?

Well, you’ve come to the right place. In this ebook, you’ll discover:

• First steps to take on your AI journey.
• How you can apply AI in everyday cases.
• How AI and automation transform workplace productivity.
• Why the best CX tools are cloud-native.