customer stories

Customer Canon Logo



Sales and Service


Retail & Consumer Goods




↑ Agent Productivity

Guiding customers in their business needs to help increase profitability and sustainability.

Canon was founded in Japan in 1937 with the aim of making the best quality camera available. Their passion for the Power of Image has made them a world leader today in both consumer and business imaging solutions. Their services range from digital compact and SLR cameras, through broadcast lenses and portable X-ray machines, to multi-function and production printers, all supported by value added services.

"We were looking for a solution that is reliable and flexible, that we could implement anywhere, anytime without any big changes in our infrastructure."

Wijnanda Benneker, Project Manager, Canon Europe

Canon Europe needed a complete picture of its sales floor activity – what the team was achieving and how its customers perceived the brand. Canon Europe sought a reliable and flexible solution that could be implemented anywhere, anytime without significant changes to its infrastructure. Talkdesk was selected because it is a partner Canon Europe can grow with that offered simplicity and innovation in one package.


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With Talkdesk, Canon Europe has gained real-time insights and visibility into their call center and deep integration with Salesforce provide time-saving automations.