customer stories
Taking a data-driven approach to customer centricity with Talkdesk.

USE CASE
Support & Service
INDUSTRY
Retail & Consumer Goods
INTEGRATION
Back office system
KEY METRIC
customer stories
Taking a data-driven approach to customer centricity with Talkdesk.
USE CASE
INDUSTRY
INTEGRATION
KEY METRIC
GlassesUSA.com set out to disrupt the traditional eyewear industry with a mission to help everyone see better by offering a wide variety of high-quality frames and lenses from designer and house brands at affordable prices. Having helped over 2 million eyes see better, GlassesUSA.com operates in over 92 countries, making affordable glasses accessible for anyone in need of vision correction.
Doron Pryluk SVP of Customer Experience at Glasses USA parent company Optimax
Before implementing Talkdesk CX Cloud™, GlassesUSA.com couldn’t track, measure, or save data from voice calls, and managing incoming calls was chaotic.
With Talkdesk, teams can now review feedback much faster than they could before. Live reporting allows global teams to stay on top of call activity, and the capability to easily export, download, and aggregate data helps to make better business decisions.
Talkdesk Studio™ “drag and drop” easily allows for complex IVR changes. Dispositions provide valuable data to see trends and friction points across tens of thousands of calls, helping improve self-service options.
In the first year since deploying Talkdesk, pickup rate has increased to 90%, handle time has significantly decreased (in turn saving hundreds of hours per month), and customer satisfaction has significantly increased.