Momentum Makers: The CX Playbook.

Momentum Makers: The CX Playbook is a powerful resource that moves beyond prescriptive “best practices” to deliver tangible, collective insights from women leading customer experience.

Created for International Women’s Day 2026 under the theme Give to Gain, this playbook captures the hard-won lessons, judgment, and perspective of female-identifying CX leaders. It details critical shifts in focus, from optimizing touchpoints to mastering the operational ecosystem and evolving CX from managing contacts to anticipating issues.

Discover how women’s leadership—centered on empathy, strategic vision, and collaboration—is uniquely positioned to drive the future of CX, especially amidst the adoption of AI and automation. This is an essential collection for leaders seeking clarity, confidence, and momentum in their complex CX journeys.