At Talkdesk, We as disruptive risk-takers don't have a traditional way of doing things and will do whatever it takes to build a product that improves customer experiences. Join the adventure and grow with us. With $268 million in funding and more than 1,800 customers, we’re revolutionizing the industry of contact centers. Join a hyper-growth company that's innovative, bold, and ambitious. Be a part of the future of technology and make an impact on an evolving industry. If you're a self-starter and hungry to learn, apply now and enjoy the ride.
The goal of the LATAM Marketing Director is to drive a demonstrable business impact on Talkdesk’s sales growth within the territories. Talkdesk is a fast growing unicorn and leader in the Gartner Magic Quadrant for Contact Center as a Service (CCaaS). We are looking for a data-driven, innovative and creative individual to build, lead and execute the integrated marketing plan in the LATAM region.
Responsibilities:
- Developing and driving the marketing priorities, strategies, goals, objectives and tactics for the LATAM region to reach sales goals and KPIs
- Understanding the local markets and customer and partner dynamics across segments including new business, existing customers, large enterprises, SMBs, industries and influencers
- Identifying the right mix of marketing channels, activities and programs to support the achievement of monthly and quarterly pipeline goals
- Work collaboratively with sales to develop account-based marketing strategies and programs
- Leading the execution of local marketing activity from digital to events and through direct and indirect channels, leveraging all of marketing and global programs
- Supporting key partners in the region who can help drive the business forward.
- Forecasting, measuring and analyzing the impact of the plan and campaigns on sales cycles
Requirements:
- Experience planning, executing and optimizing B2B demand generation and enterprise marketing programs
- Strong at business partnering. You engage with and value partnering closely with cross-functional teams including: sales, channel, industry, operations and the broader marketing organization
- Ability to balance managing the big picture along with tactical, detailed execution
- Strategic problem solver with the ability to diagnose and solve challenges leveraging data and testing
- Excellent communicator in English language (both written and verbal communication skills)
- Must be a builder, have a growth mindset, and someone who can move quickly - building teams, developing new processes, etc.
- Fluencies in portuguese and spanish a plus as well.
- Marketing for a SaaS company also a plus!
The Talkdesk story hinges on empathy and acceptance. It is the shared goal among all Talkdeskers to empower a new kind of customer hero through our innovative software solution, and we firmly believe that the best path to success for our mission is inclusivity, diversity, and genuine acceptance. To that end, we will hire, promote, work along, cheer for, bond with, and warmly welcome into the Talkdesk family all persons without regard to ethnic and racial identity, indigenous heritage, national origin, religion, gender, gender identity, gender expression, sexual orientation, age, disability, marital status, veteran status, genetic information, or any other legally protected status.
